Secrets of the Big Dogs: Solve Problems to Make Sales
Solve Problems to Make Sales
In Previous letter's we talked a little bit about copywriting. This letter
will expand our exploration of this remarkable ability. I want to simplify
and demystify this craft so that you will quickly become very skilled at
pumping out killer ads.
Both inexperienced and experienced marketers have problems
that they need solutions to. Your job, as a copywriter, is simply
to show them that your offer is the solution to their problem or
problems. Sometimes, your prospects don't even know that
they have a problem; for example, they may not know that
posting to FFA sites is a waste of time. You may need to educate
your prospects to show them that they have a problem. And then,
of course, you will show them that you have the ultimate solution
for their problem(s).
Solve problems to make sales or get signups. That is what
copywriting is all about. Never forget this basic concept.
Since you are solving problems, there is no need to attempt
to sell anything. All you need do is tell your prospects about
your solution to their problem. Leave the selling to car salesmen.
It is far easier and more effective to "tell" than it is to "sell".
Okay, got the idea? Great! Below you will find examples of
some of our Big Dog solutions. I copied and pasted them from
various ads. They should help you construct your own killer ads.
Longevity and Stability
o Big Dogs has been successfully operating
since March 24, 2001, while 95% of Internet
companies do not last six months.
Credibility
o Big Dogs is a member of I-Cop and the
Better Internet Bureau.
No Risk
o Big Dogs comes with a rock-solid, no-nonsense
guarantee on their ebook.
Accessibility and Support
o Big Dogs gives you the email address, physical
address, AND telephone number of the author
of the ebook BEFORE you purchase anything.
Customer Satisfaction
o Big Dogs has almost one hundred unsolicited
testimonials on their website. There is no way
people are that satisfied with the ebook!
Bundles Multiple Programs
o Big Dogs learn the secret of successfully promoting
ten different programs all at ONE TIME!
Traffic Generating Solution
o Big Dogs learn the secret of how to generate
thousands of targeted, non-spam leads every DAY!
Time and Money Saver
o Big Dogs learn the ten must-know secrets of the
top Internet marketers secrets that will save you
thousands of dollars and countless hours of time and
frustration!
Doing More in Less Time
o Big Dogs learn how to promote multiple programs
while spending LESS time through the power of
total and complete marketing automation.
Low Price
The Secrets of the Big Dogs ebook costs just $19.95
about the cost of an extra-large pepperoni pizza and a
couple of beers!
Less Than 1% Refund Rate
I have personally sold more than 100 of these ebooks
and only 1 person has requested and received a refund
so you KNOW that it is good.
Priceless Practical Education
By the way, before I bought the ebook, I was unable to
sell anything online. Not even if my life depended on it.
Support of Your Sponsor
Then, if you have any questions, feel free to ask me.
Or you can even ask the author of the ebook.
Support of a Professional Internet Marketer
His contact information is at the site and yes, he
actually responds!
Professional Internet Marketer with Integrity
Please allow me to introduce you to a member
of an Endangered Species:
A living, breathing, down to earth,
HONEST top-notch Internet Marketer.
No Need to Create a Website
*** Earn residual income flow even if you DON'T have a
website! And best of all---
Easy Enough for Beginners to Use
### A fully automated system that is strategically
designed with the newbie in mind?
Diversification Equals Safety and Security
** PROTECT yourself from the possibility of just one
company going out of business!
Infallible Road Map For Beginners or Professionals
Then I stumbled across a unique program that was
DESIGNED with us newbies in mind! Its a program that
takes us by the hand, and step-by-step shows us
exactly WHAT to do, WHEN to do it, and HOW to do it!
In fact, this is the SAME program that many of todays
Internet gurus used to BECOME Internet gurus!
Inexhaustible Demand for This Product
*** Earn a lucrative income showing others how they
can generate hits for THEIR websites!
Sponsor Does Not Hide in Cyberspace
Heck, if youre in the neighborhood stop in at
(YOUR COMPLETE STREET ADDRESS)
and well go out for a bite to eat together.
Lunch is on ME!
Everyone Needs What You Have
Don't Dig For Gold, Sell the Shovels!
Well, there you have it--some of the very best Big Dogs solutions.
Is this all of them? No Way! But this is enough for you to fully
digest the concept of advertising as solving problems. Solve
problems to make sales. Never forget that, and you will be light
years ahead of the great majority of your competition.
To Your Success,
Steve Crawford
stevencrwfrd@yahoo.com
http://AlphaDogSecrets.com
In Previous letter's we talked a little bit about copywriting. This letter
will expand our exploration of this remarkable ability. I want to simplify
and demystify this craft so that you will quickly become very skilled at
pumping out killer ads.
Both inexperienced and experienced marketers have problems
that they need solutions to. Your job, as a copywriter, is simply
to show them that your offer is the solution to their problem or
problems. Sometimes, your prospects don't even know that
they have a problem; for example, they may not know that
posting to FFA sites is a waste of time. You may need to educate
your prospects to show them that they have a problem. And then,
of course, you will show them that you have the ultimate solution
for their problem(s).
Solve problems to make sales or get signups. That is what
copywriting is all about. Never forget this basic concept.
Since you are solving problems, there is no need to attempt
to sell anything. All you need do is tell your prospects about
your solution to their problem. Leave the selling to car salesmen.
It is far easier and more effective to "tell" than it is to "sell".
Okay, got the idea? Great! Below you will find examples of
some of our Big Dog solutions. I copied and pasted them from
various ads. They should help you construct your own killer ads.
Longevity and Stability
o Big Dogs has been successfully operating
since March 24, 2001, while 95% of Internet
companies do not last six months.
Credibility
o Big Dogs is a member of I-Cop and the
Better Internet Bureau.
No Risk
o Big Dogs comes with a rock-solid, no-nonsense
guarantee on their ebook.
Accessibility and Support
o Big Dogs gives you the email address, physical
address, AND telephone number of the author
of the ebook BEFORE you purchase anything.
Customer Satisfaction
o Big Dogs has almost one hundred unsolicited
testimonials on their website. There is no way
people are that satisfied with the ebook!
Bundles Multiple Programs
o Big Dogs learn the secret of successfully promoting
ten different programs all at ONE TIME!
Traffic Generating Solution
o Big Dogs learn the secret of how to generate
thousands of targeted, non-spam leads every DAY!
Time and Money Saver
o Big Dogs learn the ten must-know secrets of the
top Internet marketers secrets that will save you
thousands of dollars and countless hours of time and
frustration!
Doing More in Less Time
o Big Dogs learn how to promote multiple programs
while spending LESS time through the power of
total and complete marketing automation.
Low Price
The Secrets of the Big Dogs ebook costs just $19.95
about the cost of an extra-large pepperoni pizza and a
couple of beers!
Less Than 1% Refund Rate
I have personally sold more than 100 of these ebooks
and only 1 person has requested and received a refund
so you KNOW that it is good.
Priceless Practical Education
By the way, before I bought the ebook, I was unable to
sell anything online. Not even if my life depended on it.
Support of Your Sponsor
Then, if you have any questions, feel free to ask me.
Or you can even ask the author of the ebook.
Support of a Professional Internet Marketer
His contact information is at the site and yes, he
actually responds!
Professional Internet Marketer with Integrity
Please allow me to introduce you to a member
of an Endangered Species:
A living, breathing, down to earth,
HONEST top-notch Internet Marketer.
No Need to Create a Website
*** Earn residual income flow even if you DON'T have a
website! And best of all---
Easy Enough for Beginners to Use
### A fully automated system that is strategically
designed with the newbie in mind?
Diversification Equals Safety and Security
** PROTECT yourself from the possibility of just one
company going out of business!
Infallible Road Map For Beginners or Professionals
Then I stumbled across a unique program that was
DESIGNED with us newbies in mind! Its a program that
takes us by the hand, and step-by-step shows us
exactly WHAT to do, WHEN to do it, and HOW to do it!
In fact, this is the SAME program that many of todays
Internet gurus used to BECOME Internet gurus!
Inexhaustible Demand for This Product
*** Earn a lucrative income showing others how they
can generate hits for THEIR websites!
Sponsor Does Not Hide in Cyberspace
Heck, if youre in the neighborhood stop in at
(YOUR COMPLETE STREET ADDRESS)
and well go out for a bite to eat together.
Lunch is on ME!
Everyone Needs What You Have
Don't Dig For Gold, Sell the Shovels!
Well, there you have it--some of the very best Big Dogs solutions.
Is this all of them? No Way! But this is enough for you to fully
digest the concept of advertising as solving problems. Solve
problems to make sales. Never forget that, and you will be light
years ahead of the great majority of your competition.
To Your Success,
Steve Crawford
stevencrwfrd@yahoo.com
http://AlphaDogSecrets.com
posted by Steve Crawford | 8:08 PM
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