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10/15/2006

Secrets of the Big Dogs: Building Your List

Today we are going to cover some of the basics
of list building...


Building Your List
===============================================================

To start, let me unveil some of the mystery
surrounding list building and give you a basic
understanding of how it works.

First, you'll need an autoresponder. Are you
familiar with these little wonders? If not, let me
tell you a bit about them to get you up to
speed...

Autoresponders are "machines" that can be loaded
with messages that you write, or you hire someone
to write. In fact, the message you're reading
right now could be sent to you using an
autoresponder. It does everything automatically.

Whenever someone sends an email to your
autoresponder from their email address, the email
address they use is automatically added to the
autoresponders list manager. This is simply a list
of ALL the people that have ever sent an email to
your autoresponder.

Now with an autoresponder you can send out a
message whenever someone sends an email to the
machine. Or you can choose not to. It's your
choice. But what's important is that you're able
to collect and keep all of the email addresses of
people that have signed-up for your autoresponder.

But the first challenge you're going to run into
is how the heck can you get people to sign-up into
your autoresponder, right?
Worry not....

================================================
Here's How To Build A Strong, Hungry, Ready To
Buy Email List of Subscribers That Want To Buy
What You Throw In Front Of Them!
================================================

Well, the best way is to give the potential
subscriber something for free. For instance,
you can offer a free report. These are great
because they don't cost you a dime when you send
them out, because everything is online.

So what you want to do is figure out what type of
list you want to build. Your list should be
targeted, meaning everyone signing up on it has a
common interest. So if you were to create a list
of dog lovers, you could have a report titled
something like, "10 Things You Must Know About
Your Dog's Health That Your Vet Will Never Tell You!"
Then, you know that everyone signing up for your
free report is interested in the health of their
dog, meaning they're a dog owner.

So what you would do to start signing up
subscribers is this...

1) Create a free report on a subject that has a
broad interest, but not too broad. For example,
"dog owners", "gardeners", "moms", etc.

2) Write a letter that offers the free report and
create it as a webpage.

3) Get an autoresponder. But it's very important
that you make sure the autoresponder service you
choose has a "broadcast" feature which allows you
to send out an email to everyone on your list at
the same time.

4) Then, set everything up and get the word out
about your free report offer. You can use
solo ads, PPC search engines like Google
Adwords, Safelists, and even let people know
from your main website if you have one.

So how does the "broadcast" part come into
play?

Well, you go and search for products people on
your list will like. Dog owners would be
interested in buying health care products, toys,
etc., all for their dog. But what you want to do
is find products that have an affiliate program
attached to them so you get paid a percentage of
each sale you make. That's how you'll make your
money.

Now after finding a product you like and signing
up for the affiliate program so you'll get paid
each time you make a sale, it's time to write your
broadcast email.

Simply put, your email needs to describe the
product and tell your subscribers why they would
want to buy it. Simple enough, right? Then you
just include your affiliate link in the email
message so when someone wants to order, you get
credit (and paid) for it.

Then you "load" your email, hit the "broadcast"
button, and sit back and wait for the orders to
come rolling in.

But remember, you'll have best results -- and make
the really big money -- when you have a large list
of people receiving your broadcasts. So it's
essential that you put a lot of effort into
growing your list as large as possible. In fact,
when using this money-making secret, it should be
your primary focus.

And that's it in a nutshell. Hope you enjoy.

===============================================================

Until Next Time,
To REAL Success-

Steve Crawford
stevencrwfrd@yahoo.com
http://AlphaDogSecrets.com